Excellent point too Steve - StomperNet made a lot of the fact that ads in the magazine are kept to a minimum but, of course, the whole magazine is a physical advert for StomperNet. Not that I’m saying that’s a bad thing - the content is great - but it’s an interesting point. I can’t remember who it was recently that talked about getting paid to advertising and used the Transformers movie as an example of a very profitable movie that was one big advert for the toys.

Good to see you too John. Nothing wrong with having an overload of material, if you can discipline yourself to keep the exposure to a steady and manageable level.

Roy - I agree StomperNet have taken the competition to a whole new level. But there is a plus side. The bigger they get, the harder it is for them to manage the personal, one-on-one care and attention that many people prefer.

Some will always choose a small family-run business, over a dominating corporation. So if you don’t want to compete, then use a different angle.

Great discussion peeps. More to come next week

Sometimes paranoia can be healthy. As Steve points out, it’s really a very noisy magazine promotion. They can afford to give away all this stuff knowing that 95% of the people who get it will never use more than a fraction of the material - so their position as SEO ‘kings’ is pretty safe.

Other people have done similar things recently - Mike Filsaime gave away 7-figure Secrets for a trial of his printed newsletter/magazine; Steven Pierce did something similar. They all make sure they cover their costs, of course, and get your card details up front.

It’s not a bad model, but who is ever going to top the Stompernet giveaway? Of course, you’ll need access to massive lists as well, so your subscriptions will outweigh the ‘lost’ sales of your giveaway product.

On reflection, Stompernet have just ‘outdone’ everyone else by going for probably the biggest launch ever possible, with a great reputation already, a high-value giveaway and (it seems) every big-name affiliate onboard.

Maybe the rest of us should go away and do something else!

Roy

They are merely allowing their friends to build massive mailing lists, and adding to the shear volume of numbers of magazine readers/subscribers they have.

Fantastic marketing, some amazing residual incomes to be had, and I’m sure the usual less than 5% will ever do anything with all this material!

However - they rest will without doubt find themselves on a whole new bunch of mailing lists, and be offered plenty of paid offers in the future….Meanwhile a subscription of nearly $500 a year - even with a 30% drop off rate still leaves one massive paycheck from those mutli thousand members who who continue to subscribe… and probably for a long time to come!

Just shows what can be done with a massive budget and even bigger JV list

Randy
http://www.MoreMonthly.com

It worried me when I sent off for it, but I couldn’t resist it.

It was either the pitch, or the feeling that I didn’t want to miss knowing what was being taught, but I have severe misgivings about the overload it might cause me if I do try to use the information I get.

Maybe it is all about Continuity and Aggressive Marketing - but hey - aren’t we all at least meant to understand the principles and methods available…
and then choose what we feel suits our own personality or financial needs best?

I do think that small-fry like me are stuffed into the background by huge Freebies like this, but that’s Life, “Sharks Rule - OK!”

Good luck with your efforts, good to see you last Monday

Yours
John

If you Keep your subscription, you then you get to pay them, $40.00 a month for the privledge of reading their ads -

Yes I think that they know what they are doing….
Do you know what they are doing to you ?

steve
admin@allbrands-hottubandspa.com
http://www.allbrands-hottubandspa.com

I’d say that if it works, great. If it doesn’t work, go to something else.